Compliant Cookie Management Without Compromising Data

Effective cookie consent management is a complex technical challenge, balancing strict regulatory requirements with the need for accurate analytics and marketing data. Our service is designed for organisations that require a scalable, defensible framework for data governance across their digital properties. We implement robust consent management solutions that align with global privacy laws—including the ePrivacy Directive, UK GDPR, and CCPA/CPRA—while preserving the integrity of your data layer and analytics operations.

+30 Certified GA4 Consultants

Experience Across Industries

50+ Successful Projects

Smarter Insights, Better Results

Trusted By Our Clients

logo 2
Frame 7 (1)
institute-of-chartered-accountants-in-england-and-wales-icaew-logo
logo 1
62964767072f206d555d6f5e_Logo 1
Frame 8 (1)
kingfisher-logo
screwfix-logo-uk 1

From a Compliance Hurdle to a Trust-Building Asset

We find that many organisations implement cookie consent as a blunt instrument, creating a choice: either risk non-compliance or have significant data loss in your analytics and marketing platforms. This leaves teams with unreliable data and unresolved legal ambiguity.

We architect a framework where your Consent Management Platform (CMP) communicates directly with your tag management system. This technical integration ensures that marketing and analytics tags fire only when explicit consent is granted, for the specific purposes the user has approved.

You achieve robust, demonstrable compliance while preserving the integrity of your analytics data. This builds user trust through genuine transparency and provides your teams with the high-quality, consented data they need for analysis and growth.

Contact Us

Ensure Compliant Consent Collection

We implement enterprise-grade Consent Management Platforms to be fully compliant with relevant regulations. Our work ensures that consent is explicit, auditable, and technically integrated to prevent tags from firing without user permission.

Preserve Analytics & Data Integrity

A poorly configured CMP can destroy your data quality. We focus on a technical integration that ensures consent signals are passed correctly, preventing unnecessarily data loss to your analytics platforms.

Future-Proof Your Measurement Strategy

We build frameworks designed for the evolving digital landscape. Our approach accounts for the phase-out of third-party cookies and the rise of new technologies.

Our Cookie Management Services

Enterprise CMP Implementation & Management

We are specialists in deploying and configuring industry-leading Consent Management Platforms (e.g., OneTrust, TrustArc, Cookiebot) across complex, multi-domain environments. We configure granular consent options and ensure the platform produces the audit-ready records required for compliance, integrating seamlessly with your existing technology stack.

Comprehensive Cookie Auditing & Classification

Using a combination of automated scanning and expert manual review, we identify and document every cookie and tracker deployed across your digital ecosystem. Each is then classified by purpose that you define and ensuring that purpose is respected on your digital ecosystem.

Consent-Aware Tag Management Integration

We integrate consent signals directly into your tag management system. This ensures that analytics and marketing tags are conditionally fired based on the user’s explicit consent and the specific jurisdictional requirements. This technical integration is critical for preventing unauthorised data collection.

Consent Data Synchronisation

To maintain data integrity, we ensure user consent choices are propagated in real time to your downstream analytics, personalisation, and advertising platforms. This technical synchronisation allows you to respect user preferences at every touchpoint while ensuring only consented data is used in your business intelligence and marketing workflows.

Ongoing Monitoring & Regulatory Support

Cookie compliance is not a one-time project. We provide continuous scanning, automated policy updates, and expert assessments of regulatory changes to ensure your practices remain aligned with evolving legal standards and new platform requirements, such as Google’s Privacy Sandbox.

The Strategic Benefits of Our Framework

Ensure Defensible Regulatory Compliance

We implement a verifiable, standards-based approach to user consent that significantly mitigates legal risk and reputational damage. Our frameworks are designed to be defensible, providing clear evidence of your commitment to lawful data processing.

Preserve Analytics & Data Integrity

A poorly configured CMP can lead to significant data loss. Our approach is designed to prevent this by ensuring that all legally permissible, consented data is captured accurately. We safeguard your data quality so you can trust your BI workflows and analytics reports.

Build User Trust Through Transparency

A clear, intuitive, and respectful consent experience is a positive brand touchpoint. By giving users meaningful control over their data, you demonstrate transparency and build the foundational trust that is essential for long-term customer relationships.

Achieve Enterprise-Grade Scalability

Our solutions are architected to support complex enterprise requirements, including multi-brand portfolios, multi-region legal frameworks, and multi-platform (web and mobile) environments. We build frameworks that scale as your organisation grows.

Our Engagement Process

Contact Us

STEP 1

Scoping & Discovery

We begin with a workshop to understand your business operations, existing technology stack, and specific compliance challenges. This discovery allows us to scope the engagement and align on the key objectives and deliverables for your organisation.

STEP 2

Compliance Audit

Our specialists conduct a deep-dive audit of your current platforms, policies, and data processing activities. We benchmark your setup against regulatory requirements to produce a comprehensive gap analysis, identifying all areas of non-compliance and potential risk.

STEP 3

Planning & Implementation

We deliver a strategic plan detailing for remediation. This document outlines the steps required to close the compliance gaps. We then work alongside your team to implement these changes, ensuring the framework is built to be both robust and defensible.

Google Analytics Case Studies

Tealium Consent Manager Implementation for 1000+ Websites & Mobile Apps

Read Case Study

July 12, 2024

In this case study, we will explore the Tealium Consent Manager implementation for a leading UK bank that operates over 1000 websites & 14 mobile apps. The primary goal was to ensure an exceptional user experience while maintaining the highest levels of compliance across all EU countries. Background Facing the challenge of non-compliant consent…

Read Case Study

Implement Facebook CAPI Tracking with Google Tag Manager

Read Case Study

July 12, 2024

Meta, formerly known as Facebook, is one of the strongest players in the social advertising space, utilised by countless businesses to run advertising campaigns in this social media giant. With the introduction of the “death of the 3rd party cookies” and other privacy measures like ITP by Safari, companies have started implementing Meta’s CAPI…

Read Case Study

Hear it from our clients

TDT has consistently demonstrated deep expertise in platforms like Tealium and Google Tag Manager (GTM), delivering innovative solutions across a wide range of technologies. Their commitment to ensuring accurate and reliable data has been invaluable, particularly for GC’s 100+ clients in the past year. TDT’s ability to swiftly adapt to diverse client requirements, spanning industries from e-commerce to financial services, showcases their flexibility and dedication. Their quick response to changes and evolving needs makes them a trusted partner for delivering tailored, high-quality solutions.

Maryna Burushkina

Founder of GrowthChannel

TagDataTrust have been assisting my team at ICAEW with website tracking this year and I found them to be a very valuable asset. We have found TagDataTrust to be extremely knowledgeable, in particular with more complex tracking considerations. TagDataTrust is extremely thorough in explaining what needs to be done and breaking down anything very technical, so it’s fully understood. They always responds to our requests promptly and are very approachable and efficient at what they do.

Joanne Cooper

Senior Digital Product and Experience Analyst

TagDataTrust have a wealth of knowledge, their work was detailed, thorough and backed up by data. Nothing was too much trouble, from answering a multitude of questions to meeting tight deadlines. They left us with complete confidence in their work and as such, we wouldn’t hesitate to recommend them.

Dave Marks

Head Of Technology

Third-party cookies were becoming a major privacy concern for us. We knew we needed a change, so we turned to TagDataTrust. They impressed us with a powerful solution that completely replaces GAID, giving us back control of our customer data. TagDataTrust’s innovative approach ensures both privacy and security. Now, we can confidently deliver an exceptional customer experience while still owning our data. Special thanks to Mihai at TagDataTrust for making a complex situation clear and easy to understand.

Nicola Tollafield

Marketing Manager

TagDataTrust has been fantastic in both analysing our company requirements and then implementing those requirements in both the google and Matomo analytics work spaces. The insights provided from the analysis have significantly helped to understand our consumer base to provide more enticing products for our customers.

Grant Warren

DevOps & Solutions Architect

Scroll to Top